Mehrnoosh, arms crossed, leaning on a matte black custom off-road Rolls-Royce under stage lighting at an automotive show

Iranian automotive influencerCar blogger and reviewerFIA licence holder

Mehrnoosh Carholic

Driven by passion. Defined by cars.

Automotive stories, real driving experiences, and a passion for discovering what makes every car exceptional.

Mehrnoosh smiling with her arms on the open door of a Maserati GranTurismo in front of its illuminated name
Mehrnoosh with an event lanyard, arms crossed, beside a white Nissan Patrol and an illuminated Nissan logo

About Mehrnoosh

The woman behind the wheel

Mehrnoosh is an Iranian car reviewer and automotive blogger based in Dubai. Before cars became her work, she trained as an engineer, earning a degree in mining engineering from Shahid Bahonar University of Kerman.

Today she attends model launches and brand events, holds an FIA driving licence, and shares reviews and driving impressions on Instagram and on her Persian-language YouTube channel, where the focus is on the people who love cars as much as the cars themselves.

Read her story

By the numbers

Her audience

Figures as of 21 October 2026

Instagram followers
1.5M
Mehrnoosh leaning on the front of a lavender Toyota Land Cruiser Prado at its launch display

The Carholic journey

From mining engineering to the launch floor

An engineering degree, years in management, then a full-time life around cars. This is how the road unfolded.

Follow the journey

On YouTube

Latest videos

Checking YouTube All videos

On Instagram

Follow the journey

Checking Instagram Follow @mehrnoosh_carholic

Gallery

View the full gallery

On the launch floor

Brand launches and events she has attended

See the events
Mehrnoosh wearing a microphone, giving a thumbs up with two guests in front of a Soueast S07 at a night launch

Connect with Mehrnoosh

Instagram

Launch nights, test drives and the moments in between, as they happen.

Follow @mehrnoosh_carholic

YouTube

Full reviews and driving impressions, in Persian.

Subscribe on YouTube

Work with me

Vehicle launches, drives, brand campaigns and media partnerships.

Start an inquiry